Mattel, the company behind the iconic Barbie doll, has announced the release of a new edition of the Barbie Swirl Pony doll dressed in the classic Black Magic Ensemble. The launch is scheduled for July 10th.
The Black Magic Ensemble, originally introduced in 1964, is one of the most elegant and sought-after outfits among vintage Barbie collectors. It includes a strapless black shantung silk dress with a back zipper, a black tulle coat with a satin bow, short black tricot gloves, a gold clutch purse, and black open-toe shoes.
The new doll will feature the "Swirl Ponytail" hairstyle, characterized by a high, voluminous ponytail with a twisted strand of hair, which was very popular in the 1960s Barbies. This hairstyle adds a touch of authenticity and nostalgia to the doll, connecting the new edition to Barbie's classic roots.
The relaunch of this iconic outfit in a new doll is part of Mattel's efforts to celebrate Barbie's rich history and meet the demand from collectors for exclusive and high-quality pieces. With the growing interest in vintage and retro items, Mattel aims to revisit and update its classic editions.
The doll will be available in select stores and on Mattel's official website. Collectors and Barbie fans eagerly await the launch, which promises to be a sales success.
For more information about the launch, interested parties can visit Mattel's official website and follow Barbie's social media channels for real-time updates.